Fuun

Service

Design + DFM

Production

2018

Brand

Ideoso Design

Material

Upcycled Cement Sack (woven PP)

FUUN started with a simple observation: people fumbling with coins and bills at checkout. A split layout separates cash and change so payment feels quicker, cleaner, and easier to handle in one motion.

This iteration updates an existing wallet format with an upcycled cement-sack exterior in woven PP—chosen for abrasion resistance and its graphic character. Construction details are tuned for repeatability, with controlled edge finishing, reinforced stitch lines, and a secure pocket layout designed to stay organized under rushed, everyday use.

Developed by Amy at Ideoso Design before HOVVST was established. Included here as a reference to our design philosophy.

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Shaped by purpose,
refined by detail,
made to elevate everyday.

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